In fall of 2014, I visited Toronto Ontario for the first time to study Sassoon cutting style and technique. After completing my certificate I returned three months later to live and work in the city. I worked, while completing my journeyman apprenticeship, under Canada’s top stylist and colour technicians at Vidal Sassoon and later at CurlBar beauty salon until I was ready to peruse my own business full time.

Above, I work with models to showcase my previous hair school training and Sassoon classic cutting technique. I incorporate the classic finger-wave style to add a romantic finish to the cut.

Above I use Sassoon classic cutting technique in Round Graduation to eliminate a weight line and soften the effect of a bob cut. It’s a soft and airy finish, i think, more suitable for fine hair. I love the precision of a Sassoon cut. knowing what you’re going to get and finishing it to your preference is powerful. The use of hard and/or soft lines to define shapes and movement is genius.

Above, is my early work in salon cutting mens hair and my experience correcting a Sassoon inspired angular bob. The client wanted to soften a dramatic and jagged angle, previously cut. To do that we transitioned this cut into a more traditional one length bob with soft layers. This corrective cut produced a gradual one length bob with a softened weight line at the nape. I used Sassoon lines with  Graduation to blend and sculpt the shape.


I am a licensed stylist with Sassoon certification and Curly wash&go style experience. I manufacture Sheena’s Hair Care product for retail and source curly hair tools for curls.

My portfolio today includes three cosmetic formulas Hydrate, Nourish and Strengthen. I manage the cosmetic research and development at Sheena’s Hair Care and source consumer goods for retail in the curly hair and beauty space. I work from home and abroad and maybe considered a digital nomad.

For a custom beauty experience or if you are looking for affiliate opportunity with Sheena’s contact me